Grill Marks Rebrand and Redesign

OPPORTUNITY

Rebrand and redesign the website for Grill Marks, a restaurant in down town Greenville, South Carolina.

SOLUTION

The goal of this redesign was to create a website that reflected the atmosphere and environment of the actual restaurant. Grill Marks is decorated with very industrial elements: exposed brick walls, stainless steel, glass, and concrete floors. The restaurant is very open and airy, and the ceiling inside is very high. The color scheme of greys and red was chosen to allude to the industrial nature of the restaurant, and large images were utilized to make the site feel open and airy.